ROLE SCOPE & DELIVERABLES:

• As a Senior Digital Analyst, you will be responsible for delivering the implementation of digital tracking on web and app platforms.
• You will look for customer and digital insights to support ecommerce growth.
• You will work closely with digital and ecommerce teams to continuously monitor and grow our ecommerce estate.

Responsibilities:

• Digital Tracking Implementation: Lead the implementation of digital tracking solutions on web and app platforms to ensure accurate data collection and reporting.
• Customer & Digital Insights: Analyze digital data to uncover customer insights and trends that support ecommerce growth strategies.
• Collaboration: Work with digital and ecommerce teams to monitor performance, identify opportunities for improvement, and implement strategies to enhance the ecommerce experience.
• Performance Measurement: Develop and maintain dashboards and reports to track key performance indicators (KPIs) and provide actionable insights to stakeholders.
• Data Quality: Ensure the accuracy and integrity of digital data by implementing data governance practices and conducting regular audits.
• Innovation: Stay up-to-date with industry trends and best practices in digital analytics and ecommerce to drive continuous improvement and innovation.

KEY STAKEHOLDERS:

• Adds direct value to: customers, SLT, division brand colleagues, Digital Hub.
• Works with: Brand teams, Digital, eCommerce, Data & Analytics community of practice.

Role Overview:

The Senior Digital Analyst will work in Alshaya's Customer & Technology division to prioritize, build, and operate digital analytics solutions for Alshaya. This role is critical to our ambition for best-in-class frictionless omnichannel customer experience. The right candidate will have opportunities to lead high-impact work and contribute to the growth of our ecommerce estate.

Required Qualifications:

• Education: Bachelor's degree in Data Science, Computer Science, Information Technology, Business Analytics, or a related field. A Master's degree is preferred.
• Experience: Minimum of 1-2 years of experience in digital analytics, data management, or a related field. Experience in ecommerce and digital tracking implementation is a must.
• Technical Skills: Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics), data visualization tools (e.g., Tableau, Power BI), and programming languages (e.g., SQL, Python).
• Business Knowledge: Experience in ecommerce analytics use cases such as customer segmentation, purchase pattern analysis, and marketing response analysis.
• Professional Skills: Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. Excellent communication and collaboration skills.
• Industry Experience: Preferably experience with large-scale B2C data and digital transformation. Experience in Alshaya countries of operation is a plus.
• Behaviors: Commitment to continuous skills improvement and self-learning, timeliness, collaborative approach, ownership of work outcomes, empathy towards customers, and alignment with Alshaya values. A start-up mindset is essential as we are developing a new capability for the enterprise.